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Pet Food Marketing and Branding: Page 15
Trending: Pet Food Podcast
EPISODE 82: What economic factors should pet food businesses focus on?
Ernie Tedeschi with The Budget Lab at Yale Law looks for a silver lining for the pet food industry amidst the economic anxiety surrounding a possible economic downturn and the beginnings of a trade war.
Brand Insights
Plasma: A Multi-Faceted Ingredient Supporting Health, Formula Functionality, and Nutrition in Pet Food
APC Inc
Discover how plasma protein supports pet health, boosts palatability, and improves pet food functionality and processing performance in modern formulations.
Petfood Forum News
AI in pet food marketing: Strategies, challenges and future trends
Hana Bieliauskas will examine how artificial intelligence can enhance efficiency and personalization in pet food marketing during Petfood Forum 2025.
Pet Food Marketing and Branding
Purina facilitates therapeutic pet food with D2C sales from vet clinics
By addressing consumer and veterinary challenges through its Vet Direct model, Purina aims to drive continued growth in therapeutic pet foods.
Trending: Pet Food Podcast
Episode 81: How can having a 'hero product' help a pet food company thrive?
Host Lindsay Beaton and Spot & Tango’s Russell Breuer dive into hero products and how they can help shape your pet food’s brand identity and values.
Pet Food Marketing and Branding
Reveal introduces new look, expands cat nutrition portfolio
The new product line features premium wet cat food and lickable treats designed to meet evolving feline nutritional needs.
Pet Food Marketing and Branding
Purina Beneful declares National Small Dog Day
The company said the special day, February 27, celebrates all the things that make small dogs special.
Pet Food Marketing and Branding
Neighbor Pet Food rebrands, plans public offering for expansion
Formerly known as Fetch, the company aims to expand production and distribution due to increasing sales.
Pet Food Marketing and Branding
Maev, tennis star partner to highlight raw nutrition for dogs
Jessica Pegula teams up with Maev to promote high-quality, whole-food nutrition for dogs.
Petfood Forum News
The future of pet nutrition: Personalization
Experts of Ollie Pets will share how incorporating consumer-driven health insights into pet product development has become a strategy for advancing pet nutrition.
Pet Food Marketing and Branding
Hartz launches Valentine's Day campaign for Delectables
Hartz has launched an influencer-led marketing campaign for Delectables, targeting the "My Cat Is My Valentine" trend among pet owners.
Pet Food Marketing and Branding
Ultimate Pet Nutrition names Rob Lowe as chief pet advocate
Actor Rob Lowe partners with Dr. Gary Richter, founder, to promote optimal pet health and nutrition.
Avian Influenza
Cat may have infected human with avian influenza and vice versa
An adolescent human may have contracted bird flu from a pet cat. In another case, a human may have infected a cat.
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