Pet Food News to stream live coverage of Purina Incredible Dog Challenge

Petfood brand Purina has teamed up with, making it the exclusive online home of the Purina Incredible Dog Challenge athletic dog competition. will provide live competition coverage, informative blogs, radio broadcasts, event results and canine athlete news from the Purina Incredible Dog Challenge. In addition, the website will offer free on-demand video replays of all recent Purina Incredible Dog Challenge events.

"Fans of the amazing world of athletic dogs can count on to provide them with the most comprehensive coverage of this fun and fast-paced sport," said Kathy Carson of "We are also proud to be the only online destination for watching the Purina Incredible Dog Challenge, and we know that fans across the country will be logging on to watch the best-of-the-best compete for the regional and national titles."

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