A recent eNewsChannels article aims to clarify three myths for pet owners about prescription diet petfoods.
The first myth is that commercially prepared prescription diets are the only option for pets that require a special diet. Pets that are fed prescription diet petfoods usually must manage a specific health condition. The article says, however, that so long as the health guidelines or restrictions of the pet's veterinarian are followed, homemade food can be prepared or used in combination with a prescription commercial petfood.
Another myth addressed in the article is that some pet owners believe it is OK to feed all pets a prescription diet food that is required only to be fed to one other pet. This is not true, the article says, because the other pets that do not have the same health condition may not receive the proper nutrients from the restricted-ingredient, prescription food.
The last myth is whether a commercially prepared prescription diet food will address all of the nutritional needs of a pet with multiple health problems. Again, it is not necessarily true that a prescription diet food will solve all health problems, the article says. In this case, it is recommended that the pet owner feed a custom-tailored diet that is designed by a veterinarian or nutritionist to address the multiple health concerns.
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.