Vitakraft Sunseed introduced "The Complete Kit for Guinea Pigs" to provide new pet owners with the essentials they will need for their small animal.
The kit comes with a cage, Vita-Plus guinea pig food, timothy hay, attachable chew toys, a food bowl, a water bottle and Fresh World bedding.
“This is a great way to encourage new pet ownership and to introduce children and families to a wonderful hobby that can last a lifetime,” said Holly Hoffman, director of marketing for Vitakraft Sunseed.
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.