FIAAP, VICTAM and GRAPAS 2014 were held in Bangkok in April, and the shows were a success in spite of unrest in Thailand and general elections in India and Indonesia. Petfood Forum Asia was held in conjunction with the agriculture-focused shows.
According to show organizers, exhibitions were hold out and more than 15% larger than the 2012 show. The majority of visitors were from Thailand, South and South East Asia—30% were from outside of Thailand. The number of dedicated visitors to the shows was just over 6,100.
General elections in India and Indonesia meant fewer visitors from those countries, but the biggest challenge was the civil unrest in Thailand, especially in Bangkok, which left some visitors uneasy about traveling to the area.
Two firsts for the shows were the ASEAN Feed & Rice Symposium, held by Victam International BV of the Netherlands, and the inaugural session of the ASEAN Feed Summit, also organized by Victam International BV and hosted by the Thai Feed Mill Association.
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.