A new report from Packaged Facts, “Pet Product Packaging Innovation: Consumer Perspectives” examines trends in pet product packaging, with a particular focus on convenience-oriented, “premiumized” product types, including current and projected trends in new pet product packaging developments. The report focuses on packaging for dog and cat food and treats, and on packaging trends and innovations with clear consumer benefits, such as:
While the report primarily focuses on dog and cat food packaging — this segment makes up almost two-thirds of the U.S. pet product market — trends in non-food product packaging and packaging for foods for pets other than cats and dogs are also studied and discussed.
By Greg Aldrich, Ph.D.
The options for plant-based proteins in pet food are expanding all the time.
By Debbie Phillips-Donaldson
Despite the pandemic and economic turmoil, pet food saw healthy sales increases in 2020, as did market leaders.