Chicken Soup for the Soul Pet Food, a superpremium pet food company, recently donated 10,277 pounds of pet food and dog treats to help feed animals in need in the Metro Detroit area. The donation is part of the pet food company’s Fill A Bowl… Feed A Soul (FABFAS) program, a US campaign targeting one million meals for shelter pets annually.
The food was first shipped to Premier Pets in Beverly Hills, Michigan where owner Mike Palmer oversaw the distribution to local shelters and food banks in need of nutritious food to feed their pets. “We feel so fortunate to be able to help make the community a better place for both humans and animals,” said Palmer in a press release. “The positive energy and the passion from the rescue organizations are contagious. These rescues work so hard and do an incredible job of caring for and providing refuge for so many animals, this is the least we can do. But we truly wouldn’t be able to do it without our customers and the support of everyone in the community.”
Some recipients of the donation were: Almost Home Animal Haven in Southfield, MI, Michigan Animal Rescue, Pontiac, MI, Good Karma Puppy Rescue, White Lake, MI, Special Animal Friends and Rescue (Safari) in Livonia, MI and Paws in the D, Detroit, MI.
“Working with Premier Pets has been the perfect partnership,” said Jeanne Blandford, director of marketing for Chicken Soup for the Soul Pet Food. “Many rescue organizations do not have the means to take in such a large quantity of food. Mike facilitated the process by accepting the food at his Beverly Hills location and then distributing appropriate quantities to each rescue in his community.”
Charmaine Wichmann, director of Good Karma Puppy Rescue, travels deep into the Appalachian Trail where she rescues dogs from Kentucky and West Virginia and brings them to Michigan to be treated, neutered/spayed, evaluated and adopted to welcoming homes. “As a foster-based rescue, our fosters love and care for the puppies until they find their forever homes.” said Wichmann in a press release. “Having the resources to care for puppies is a top priority. We are always in need of fosters, and we appreciate the generous donation given to us by Chicken Soup for the Soul Pet Food.”
In addition to this recent donation to the Metro Detroit area, Chicken Soup for the Soul Pet Food recently partnered with Bissell Pet Foundation on their Empty the Shelters (ETS) event held on May 5, 2018, donating 2,500 5-pound bags of cat and dog food. The food was part of the AdoptBoxes volunteers handed out to those adopting dogs and cats during this one-day event. More than 2,650 pets from 112 shelters in the US found homes during this event. In Michigan, 66 rescue organizations participated and 752 dogs and 659 cats were adopted during this event.
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
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