The Kroger Co. is expanding its private label pet food line by introducing new Abound pet food products available now in redesigned packaging.
"Pets are cherished members of our families, offering unconditional love and companionship every day," said Juan De Paoli, vice president, Our Brands at Kroger. "Kroger is excited to introduce new Abound products with even more nutrient-dense ingredients, specialty formulations and training treats. Pets enrich our lives, and a healthy diet with Abound is a simple way to show love to our four-legged friends."
Abound is a premium pet food at an everyday low price, made from high-quality nutrient-dense ingredients, without unwanted fillers, said the company. Meat, poultry or fish is always the number one ingredient. Abound goes above and beyond, never compromising on ingredients or taste, to deliver optimal nutrition for pets, said De Paoli.
New Abound products feature a unique blend of ingredients such as vitamins, minerals, botanicals and probiotics, and include:
- Abound Wild Beginnings Beef Venison & Lamb Adult Dry Dog Food
- Abound Pro Vet Formulated Chicken & Oatmeal Recipe Healthy Weight Adult Dry Dog Food
- Abound Pro Vet Formulated Salmon & Brown Rice Recipe Skin & Coat Adult Dry Dog Food
- Abound Pro Vet Formulated Beef & Sweet Potato Recipe Small Breed Dog Food
- Abound Pro + Sensitive Skin & Stomach Dry Cat Food Recipe
- Abound Pro + Indoor Weight Hairball Care (Chicken and Turkey) Dry Cat Food
These items and other Abound products are available now with a new updated premium design that highlights the brand's core benefits of high quality, performance and accessibility.