To promote the awesomeness of senior pet adoption, Stella & Chewy's announced today the launch of its second annual National Adopt a Senior Pet Month initiative alongside brand ambassador and world champion soccer player, Alex Morgan. Stella & Chewy's and Alex are hoping to make the decision to rescue even easier for potential new pet parents by covering the cost of adoption fees* for senior pets**rescued from any shelter in the U.S. or Canada during the month of November."Pet adoption is very important to me as both my dogs, Kona and Blue, were rescued from animal shelters and I couldn't imagine life without them," said Alex Morgan. "Together with Stella & Chewy's, I hope we can make as many pet adoptions happen, as so many more dogs and cats need and deserve a loving home. Believe me, you won't regret giving a shelter pet a second chance!"
Pet parents who open their homes and family this month to a senior rescue pet, which includes dogs and cats age 7 and older, can visit www.stellaandchewys.com/journeyhome to submit your adoption forms for fee reimbursement.*** Stella & Chewy's is also providing these new pet parents with a $40 valued voucher to redeem on any Stella & Chewy's pet food product of their choice, so they can deliver best-in-class nutrition and help their senior pet thrive once in their new loving home.
"Stella & Chewy's has long placed a focus on senior pet adoption, and by covering adoption fees this month, we hope more people feel encouraged to welcome a senior pet into their world," said Marie Moody, founder, Stella & Chewy's. "My dogs Stella & Chewy - the inspiration behind our company - were both senior rescues, so I know first-hand how much love and companionship they can bring to a family."
Additionally, a new element of this year's program is that pet parents will receive a paw print to sign in honor of their pets every time they purchase a Stella & Chewy's product in select neighborhood pet stores. The paw prints honoring community pets will hang in participating stores to help bring additional awareness to the important cause of senior pet rescue.
Last year, Stella & Chewy's helped more than 370 adult and senior pets find their forever homes as a part of the brand's initial campaign, but the commitment to supporting senior pet rescue spans beyond National Adopt a Senior Pet Month. The company established its Journey Home Fund program in 2018, aiming to bring awareness to the awesomeness of adult and senior pet adoption, and as a part of the program has donated more than 1.5 million meals to adult and senior shelter pets.