Voff Premium Pet Food acquires Aristo Oy

Through the acquisition, Voff further broadens its portfolio of natural premium pet food brands and strengthens its position in the Nordic market.

Voff Premium Pet Food, a leading European provider of natural premium pet food, announced the acquisition of Aristo Oy, a Finnish manufacturer of natural chews and treats with sales spanning across the Nordics. The acquisition of Aristo Oy marks the next step for Voff on its journey of enabling a world of happier and healthier pets. Aristo Oy complements Voff’s existing portfolio of leading brands and products with its natural chewing bones, sold under the brand RAUH! across the Nordics. The acquisition is the seventh Voff has done since its launch in 2014, and the second in Finland.

“We are proud and happy to become part of Voff, a leader in our industry and with many impressive brands and entrepreneurs on-board," said Risto Pelkonen, CEO of Aristo Oy. "We have had a great journey building RAUH! across the Nordics since 2003, and we are now excited to join Mårten and the team, and for the many opportunities ahead that will come from close collaboration and knowledge-sharing with Voff.”

“We are really impressed by what the team at RAUH! has achieved so far, and we are excited about them joining Voff," Mårten Bernow, CEO of Voff Premium Pet Food. "Their fantastic products and production process, together with an iconic brand, has made them the leading Nordic producer of natural high-quality chews. This acquisition broadens Voff’s product portfolio with a new product category and a brand with strong presence in the Nordics. It further marks a milestone in Voff’s mission to provide pet owners with the very best natural, premium products to enable their pets to be happy and healthy.”

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