Royal Canin announces new senior director

Greg McDaniels brings extensive experience spanning specialty retail and veterinary areas.

Royal Canin North America, a division of Mars, proudly announces the promotion of Greg McDaniels to senior drector of national accounts in the pet specialty, retail and omnichannel business unit. McDaniels, who joined Royal Canin in 2015, brings extensive experience spanning specialty retail and veterinary domains.

His leadership style, shaped by his upbringing, has fostered a highly engaged and dynamic team. Influenced by his parents—a mother who pursued a legal career after prioritizing family and a father who served in the United States Air Force—McDaniels imbibed invaluable lessons, including good sportsmanship, embracing challenges and continuous learning.

"Greg's diverse experiences position him perfectly for this role," states Jason Taylor, current GM for pet specialty retail and omnichannel, Royal Canin North America. "His commitment to our core principles, coupled with his empathetic leadership, will drive the team forward, ultimately contributing to our mission of creating a Better World for Pets."

As senior director of national accounts, McDaniels will lead a team of ten associates, focusing on developing customer-centric strategies to distinguish Royal Canin in the market. 

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