Austin, Texas-based Nulo added samples of its dog food to the gift baskets provided to attendees of the 2011 Golden Globes.
The petfood was included based on its all-natural hook. "There are the typical staples like Godiva and Ralph Lauren," said Nulo CEO Michael Landa. "But this year they wanted to include some up-and-coming brands that were aligned with what celebrities look for, like nutrition and fitness, and they ran right into Nulo and we're very happy to be there."
By Leah Wilkinson
A new year brings new opportunities and excitement, and 2023 is bound to be the same, with several chances for advancing policy issues of importance to the U.S. animal food industry.
By Lindsay Beaton