Fromm Family Foods expanded its operations by building a state-of-the-art manufacturing facility in Columbus, Wisconsin, USA.
In the first year of operation, Fromm says it expects to create around 25 new positions at the Columbus facility. The plant will triple the company's current petfood production and allow the Mequon, Wisconsin, USA, facility to be used for new product development to further expand offerings.
"We love this company and the industry," said Tom Nieman, owner. "The challenge was finding a way that would allow us to expand without giving up that 'small business, family-run' feel that we are so proud of. Columbus was the perfect answer for us and will allow us to thrive in the decades to come."
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.