The National Dog Show presented by Purina returns to NBC and Peacock this Thanksgiving, marking another year of celebrating man’s best friend as part of a cherished holiday tradition. This year, Purina enhances the festivities with its Thanksgiving's Top Dog contest, inviting dog lovers to showcase their pets’ “Top Dog Energy” on social media platforms.
Purina said “Top Dog Energy” encapsulates the confidence, charm and playful spirit that makes dogs stand out. Through a nationwide contest, Purina received submissions of photos and videos tagged with #ThanksgivingsTopDog on Instagram and TikTok. After careful consideration, five finalists have been selected to compete for the title of Thanksgiving's Top Dog.
- Captain – a Golden Retriever
- Hoagie – a Bernedoodle
- Leila – a Chocolate Labrador Retriever
- Maple – a German Shorthaired Pointer
- River – an Aussalier
Viewers can vote for their favorite finalist during the National Dog Show broadcast, which airs from 12 p.m. to 2 p.m. ET on Thanksgiving Day on NBC, with voting remaining open until 4:59 p.m. ET. Fans can visit ThanksgivingsTopDog.com to learn more about the finalists and submit their votes. The winner will receive a year’s supply of Purina Pro Plan dog food and a $500 Chewy gift card.
“The Thanksgiving’s Top Dog Contest is a wonderful way to celebrate the playful spirit and personality of dogs everywhere,” said Andrea Faccio, Purina’s president and chief growth officer. “This contest brings an exciting, interactive element to the National Dog Show, a beloved holiday tradition.”
The National Dog Show, now in its 23rd year of partnership with NBC, features over 1,800 dogs from nearly 190 breeds and showcases the finest in canine talent, culminating in the prestigious Best in Show title.
Tune in to the National Dog Show presented by Purina on Thanksgiving Day at 12 p.m. in all time zones on NBC and Peacock, right after the Macy’s Thanksgiving Day Parade.
According to Petfood Industry's Top Pet Food Companies, Nestlé Purina PetCare remains a top player in the global pet care industry. The company reported strong organic growth in its pet care products in 2022.Long a leader in the U.S. market, Nestlé Purina also operates pet food factories in 19 countries.
