Native Pet names Ariel Stoddard first CMO

The pet supplement company hired its first chief marketing officer as it moves into a new phase of growth.

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Native Pet has named Ariel Stoddard as its first chief marketing officer. Stoddard will lead the company's marketing strategy as it enters what the company describes as its next phase of growth.

Stoddard joins Native Pet from MeUndies, where she served as president. She previously was senior vice president and general manager at Fabletics.

"Ariel is exactly the kind of leader we've been looking for as we take Native Pet to the next level," said Dan Schaefer, CEO and co-founder of Native Pet. "She has built brands that consumers genuinely love while delivering real business results, and that combination of brand vision and performance rigor is exactly what we need as we continue to grow our retail presence and reach more pet parents nationwide. We're thrilled to welcome her to the team."

Native Pet, founded in 2017, sells its products in more than 13,000 retail locations nationwide. 

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