Freshpet creates pop-up tattoo 'paw'lor in NYC

All-natural pet food company Freshpet is giving pet parents the chance to celebrate or pay tribute to their dogs and cats, with a personalized pet portrait.

WHO: All-natural pet food company Freshpet is giving pet parents the chance to celebrate or pay tribute to their dogs and cats, with a personalized pet portrait. According to a recent Freshpet study of 1,024 pet owners, the majority of pet parents consider their dog a member of the family (81%) and more than half (54%) admit their pet is truly their best friend. To spotlight the unique ways in which owners love their pets, the brand will be selecting ten lucky winners to participate in Freshpet’s #TattooPawlor at First Class Tattoos.

WHAT: From now until October 31, you can visit www.freshpet.com/contests and enter to win by uploading a video or photo highlighting how you show love to your pet using the hashtag #TattooPawlor on Facebook, Instagram and/or Twitter. Share your best snuggle, walk or game of fetch and you might just get to preserve this love forever with a tattoo. Winners will be chosen by Freshpet, and notified by November 5 via email.

Want to be involved, but interested in a different type of tattoo? Come down to the Freshpet Tattoo Pawlor on November 10 and sign up for a FREE permanent flash tattoo, grab some Freshpet swag and take home some all-natural and healthy Freshpet treats for your best friend. Flash tattoo winners will be selected from the sign ups every hour at random.

DETAILS: The Freshpet Tattoo Pawlor event will take place in collaboration with First Class Tattoos and global brand experience agency Sense New York on Saturday, November 10 from 12-10pm. First Class Tattoos is located at 52 Canal Street, New York, NY 10002.

MORE: “When we’re in love, we want to share it with the world and that doesn’t stop when we’re talking about the unconditional love we have for our pets,” said Kaitlin Juchniewicz of Freshpet.“Whether it’s celebrating their birthday, or going above and beyond to ensure they can come along on the next road trip, we’re constantly looking for ways to make sure our pets know that they’re in our hearts. Our Freshpet pop-up Tattoo Pawlor is one big celebration of the unique ways that we’re sharing this deeply-rooted love for our animals every day.”

Competition terms and conditions can be viewed here.

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