New Dr. Pol brand to launch licensed dog food, other products

The new deal calls for AAL to develop a comprehensive portfolio of new food products, toys and other accessories which will feature the Dr. Pol brand imprint. Dr. Pol’s initial foray into consumer products will feature a full-range of both traditional pet categories as well as farm animal solutions.

All American Licensing (AAL) has announced the signing of Dr. Jan Pol, the internationally-acclaimed veterinarian and star of the television series The Incredible Dr. Pol, to an exclusive licensing agreement. The new deal calls for AAL to develop a comprehensive portfolio of new food products, toys and other accessories which will feature the Dr. Pol brand imprint. Dr. Pol’s initial foray into consumer products will feature a full-range of both traditional pet categories as well as farm animal solutions.

The Incredible Dr. Pol, a reality TV series set in rural Michigan, airs on Nat Geo WILD, making it the network’s #1 rated program, with over 100 episodes produced to date.

A true television icon, Dr. Pol has recently been featured in dozens of major media outlets, including USA Today, Parade Magazine, TV Guide, Los Angeles Times, New York Daily News, Chicago Tribune, and top TV shows including HLN’s MichaeLA, Fox & Friends, The Doctors, Home & Family, Adult Swim, Good Day LA, and many others.

States Dr. Pol, “I’m excited to incorporate the insights I’ve learned in my many years of veterinary experience, collaborating with AAL to develop an affordable and practical line of animal products that are unique to the marketplace.”

Michael Gottsegen, Co-Founding Partner of All American Licensing, commented, “We’re thrilled to be working with Dr. Pol and his dedicated team – wonderful people who are truly inspired to help not just dogs and cats, but all animals remain healthy and strong through proper care, vaccinations, and grooming.”

“Our strategy is to align Dr. Pol with retailers that will embrace his philosophy and dedication to providing the best service for the care and treatment of all animals, both large and small,” adds Tim Rothwell, AAL Co-Founding Partner.

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