Blue Buffalo offering 'Barkuterie' boards

Blue Buffalo offering "barkuterie" boards as Super Bowl dog treats.

According to a recent survey conducted by Blue Buffalo, 97 percent of pet parents noted that giving their dogs treats brings joy to both themselves and their dogs, and over 72 percent plan to give their dogs special treats during the upcoming Big Game.

To create a delicious and nutritious way for dogs to join the tailgating fun, Blue Buffalo, the nation’s leading natural pet food brand, has teamed with YouTube foodie star, actress, author and singer, Rosanna Pansino, to kick off a series of football-inspired barkuterie boards made with love featuring a wide variety of Blue Buffalo Treats.

The barkuterie boards are specifically designed for pet parents to recreate easily at home using beloved Blue Buffalo treats and other pet-safe foods—no playbook needed! Blue Buffalo believes in building moments of mutual joy for pets and pet parents to share together. Through Blue Buffalo’s wide variety of tasty treats, pet parents can upgrade their treating, bringing fun and excitement while providing purposely chosen, high-quality, natural ingredients that create a moment of mutual joy between pets and pet parents. The range of treats featured in the new barkuterie boards include BLUE Nudges Jerky CutsBLUE Nudges Grillers,BLUE Bits, BLUE Health BarsBLUE Sizzlers and BLUE StixBLUE Treatscome in a wide array of flavor options and offer soft, crunchy, meaty aromas and textures.

According to survey findings by Blue Buffalo, pet parents view their dogs as part of the family when it comes to the Big Game thus making "barkuterie" boards a great way to increase mutual moments of joy. Additional survey findings include:

·       97% of pet parents noted that giving dogs treats brings joy to both themselves and their dogs

·       50% have watched the Big Game with their dog in the past and 58% plan to be with their dog for the game this year

·       Over 72% of respondents plan to give their dog special treats during the Big Game this year

·       Over half of respondents have made snacks specifically for their dog during events like the Big Game in the past

·       7-in-10 respondents indicated being interested in DIY barkuterie board ideas

“My dogs, Blueberry Muffin and Coconut, are my family. So, when I entertain, my parties frequently include not only my dogs, but my friends’ dogs as well. Recently, we hosted 30 dogs and their pet parents and of course, we celebrated with barkuterie boards that made the day fun and festive for the whole group,” said Rosanna Pansino. “Collaborating with Blue Buffalo to design nutritious and delicious barkuterie boards for pups to enjoy during the Big Game is a dream given Blue Buffalo’s wide variety of treats with different sizes, shapes and textures—and, all their treats are made with healthy, natural ingredients, so you can truly enjoy watching your pup savor every morsel.”

To help pet parents not only treat their own furry family members but also spread the love to pets in need, Blue Buffalo is offering a special BLUE Treats promotion. For every purchase of BLUE Nudges Jerky Cuts Chicken flavored treats during the week leading up to the Big Game (Feb. 7-13, 2023), Blue Buffalo will donate treats to its longtime rescue partner, Helen Woodward Animal Center, up to 100K BLUE Treats To-Go packages in total, to help spread love to dogs waiting for forever homes.

Blue Buffalo has a wide variety of treats in multiple flavors, textures and aromas to help pet parents create the perfect barkuterie board for their dog including:

·       BLUE Nudges: These naturally healthy dog treats start with real meat for a taste and texture your dog will love.

·       BLUE Bits: Perfect for training and treating your furry friend, BLUE Bits are a healthy and nutritious reward. Each meaty morsel is loaded with high-quality protein and contains no by-product meals.

·       BLUE Health Bars: A favorite for canine health-conscious pet parents, BLUE Health Bars deliver a great oven-baked taste without corn, wheat or soy.

·       BLUE Sizzlers: BLUE Sizzlers are a bacon-style treat featuring real USA pork as the first ingredient.

·       BLUE Stix: BLUE Stix pepperoni-style treats start with high-quality beef or chicken, and area tasty and healthy snack for your pup.

To learn more about Blue Buffalo, please visit and follow Blue Buffalo on Instagram at @bluebuffalo, Twitter at @bluebuffalo and Facebook at



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