As athletes and sports fans gear up for the most highly anticipated sporting event of 2024, Purina Treats invites dog owners and their pets to satisfy their winning spirit and compete in their own summer field games, Purina for the Win.
Purina Treats has partnered with pro football player Kyle Juszczyk and his wife, fashion designer Kristin Juszczyk, to launch Purina for the Win challenges. This series of games encourages dogs and their owners to bond through play, with the chance to win a $10,000 grand prize and other weekly rewards, including popular treats like Beggin' and Busy Bone through the Purina for the Win Sweepstakes.
"We're both very active and often find ourselves engaging in fun competition. Naturally, our pups Mozzarella and Pierogi have picked up some of that spirit," said Kristin. "We partnered with Purina Treats to encourage fellow dog owners to go beyond the usual routines and bond with their pets through the challenges."
Kyle added that he and Kristin love getting active with their pets, even if the dogs occasionally need to be persuaded with their favorite treats.
From July 1 to August 31, dog owners can participate in Purina for the Win challenges by engaging in bi-weekly field games posted on Purina's social channels (@purinatreats, @beggin, @purinabusybone). Owners can share their dogs' athletic skills and encourage others to join by posting completed challenges on Instagram using #purinaforthewin and tagging @purinatreats. Participants are encouraged to use the new, limited-edition Beggin' and Busy Bone gold packaging available exclusively at Walmart.
Purina for the Win Challenges include:
- The Beggin' Shuffle: Place a Beggin' Strip under one of two cups and shuffle them. See if your dog can find the treat.
- The Busy Minute Challenge: Show how many tricks your dog can complete in one minute for a Busy Bone
- Beggin' to Play Fetch Challenge: Display your pet's best fetch skills with a frisbee, ball or other toy
- Purina for the Win Course: Create an obstacle course leading to a Beggin' Flavor Stix, indoors or in your backyar
"We're all athletes in this family, and we're happy to have found activities that allow us to bond and play with our dogs while engaging in a little friendly competition," said Kyle. "Along with Purina Treats, we're inviting other dog owners to do the same by joining the Purina for the Win challenges."
