The Pets Table launches shelf-stable human-grade dog food

The Pets Table, HelloFresh's direct-to-consumer pet food brand, has launched EasyFresh, a shelf-stable, human-grade dog food line. The product is designed to provide the nutritional benefits of a fresh-food diet without the storage, preparation and thawing steps typically required for fresh-frozen pet food.

EasyFresh requires no freezer space and contains no added preservatives, according to the company. The packaging technology is designed to retain the food's flavor, nutrients and moisture at room temperature. The line can be served as a standalone meal, a topper for dry food or alongside other The Pets Table products.

The Pets Table | HelloFresh"Our goal is to make high-quality pet nutrition more accessible and practical for everyday lives," said Laurent Guillemain, CEO and co-founder of The Pets Table. "While fresh-food diets offer clear health benefits, the logistics of storing and thawing frozen meals can create frustration for pet parents. EasyFresh provides a reliable alternative, delivering vet-developed, human-grade nutrition that stores directly in the pantry at a lower cost than traditional fresh-frozen options."

Vet-developed, nutrient-dense nutrition

EasyFresh was developed with The Pets Table's on-staff, board-certified veterinary nutritionist to support long-term canine health, including immune function, digestive health and an active lifestyle.

The line includes a clinically tested postbiotic intended to support gut health and stool quality. Each recipe uses high-quality protein as the primary ingredient, incorporates organ meats and is cooked in bone broth.

EasyFresh is available in two recipes, both free of fillers and preservatives:

• Chicken & Kale Stew: chicken, chicken liver, kale, chicken bone broth, quinoa, cinnamon, carrots and sweet potatoes.
• Pork & Spinach Plate: pork, spinach, pork bone broth, sage, rice, flaxseed and carrots.

EasyFresh is available now on ThePetsTable.com, and available soon on Amazon.com and Chewy.com.